Fox is going all out at Comic-Con.
In addition to holding 11 panels for new and returning shows, the network is making a big push for rookie drama Sleepy Hollow, documentary series Cosmos and late-night animated block Animation Domination High-Def (ADHD), The Hollywood Reporter has exclusively learned.
Fox has also debuted more than a dozen special posters, and THR exclusively debuts eight of them, including The Following, Family Guy, The Simpsons and Cosmos. To view the posters, go here.
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For Sleepy Hollow, Fox will send a slew of Headless Horsemen in the Gaslamp District for their "Keep Calm and Don't Lose Your Head-Less Horsemen" campaign from July 18-21. In addition to the July 19 panel, Fox has teamed with Tumblr to hold a free screening of the pilot and a Q&A with Alex Kurtzman, Roberto Orci, Len Wiseman and castmembers at Basic Pizza on July 20 from 1-4 p.m.
ADHD, which launches days after Comic-Con on July 27, will also have a big presence with a 57-foot Axe Cop balloon for the Animation Domination High-Def: The Experience on Island Ave. between First and Second Avenues, where a mini-golf course tied to High School USA! and an animated GIFs station is located. A special outdoor screening of Axe Cop and High School USA! will take place on July 19 at 8:30 p.m.
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At ADHD HQ, four Comic-Con exclusive figurines (Axe Cop, Grey Diamond, Liborg and Army Chihuahua Man) can be collected. An ADHD pizza truck will also provide pizza to attendees from July 18-20 from 12-4 p.m. and 8 p.m.-12 a.m. and July 21 from 12-4 p.m.
A Cosmos charging station will be located at Petco Interactive Zone and open from July 18-21 at 10 a.m.-8 p.m.
Items to look for at the Fox booth (#4229), where signings will also be taking place, include poster tubes, Almost Human DRN police android T-shirt, five Animation Domination buttons, Bones lanyard and mini-Sharpie, Cosmos viewfinder, The Following hat and Sleepy Hollow T-shirt.
E-mail: Philiana.Ng@THR.com
Twitter: @insidethetube
