Amazing Frederick’s Of Hollywood “Marry A Millionaire” Catalog

The keys? Padded asses and blow-up bras. From 1964, the “Mad Men” era.

Look At That "Millionaire" — Practically Salivating

Look At That "Millionaire" — Practically Salivating

Front and back pages from Frederick's 1964 catalog.

"He" Being A "Millionaire," of course.

"He" Being A "Millionaire," of course.

More "Marry A Millionaire" Hints...

More "Marry A Millionaire" Hints...

Copy note, upper right:
"Only for those with soft pliable bosoms!"

"THEY'RE WHISTLE BAIT..."

"THEY'RE WHISTLE BAIT..."

And, they'll "improve your posture."


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