The brand's Facebook page is overflowing with angry messages about the collection they've called “Bright Young Things.”
This is a promotion for Victoria's Secret Pink's "Bright Young Things" underwear and apparel line, aimed at teen girls.
Source: theblaze.com
Victoria's Secret's growing Pink line is aimed at a younger audience than the main Victoria's Secret brand. Over the past several years, the brand has expanded Pink a lot, so the line is now sold in dedicated Pink stores and showcased in a special segment of the annual nationally broadcast Victoria's Secret fashion show. Business Insider reported earlier this month that a Limited Brands executive confirmed the "Bright Young Things" line was for even younger girls than the main Pink line, which targets college students:
"When somebody's 15 or 16 years old, what do they want to be?" Chief Financial Officer Stuart Burgdoerfer said at a conference. "They want to be older, and they want to be cool like the girl in college, and that's part of the magic of what we do at Pink."
Now, Victoria's Secret's Facebook page is overflowing with angry messages about the line, and pledges to boycott the brand.
