On January 30th, Tokyo men overcome cultural norms to scream declarations of love to their significant others. (via Reuters )
In Japanese culture, modesty and reticence are traditionally valued over outspokenness and expressions of love and appreciation are uncommon, even among married couples.
Image by Shuji Kajiyama / AP
For the past 5 years, Tokyo's "Devoted Husbands Organization" has encouraged men to publically declare their feelings for their significant others on "Love Your Wife Day." The annual celebration falls on January 31st.
Image by KIYOSHI OTA/EPA /LANDOV
At the event, husbands stood onstage in a public park to express gratitude for everything from children to homemade lunches.
Image by KIYOSHI OTA/EPA /LANDOV
"I'm sorry that I've gained weight over the last seven years," a suit-clad man yelled. "But that's because the meals you cook are so delicious."
Image by KIYOSHI OTA/EPA /LANDOV