I don't know what it is about Deadmau5 but he's a damn good marketer. Last time it was his parody of the Seinfeld Comedians in Cars Getting Coffee, this time he decided to sign up as an Uber driver in his McLaren 650S and give rides in downtown Toronto.
While I know this was probably a stunt dreamed up by Uber, I still think it was great and hope to see Macklemore pull up the next time my Uber pulls up in Seattle!
