Turns out it was just a little Photoshop action.
Yesterday Lauren Conrad uploaded the following to her blog:
But we knew better. Last month she told Us Weekly that she wasn't a fan of purple hair, saying "it looks great on them but not me."
So what gives?
MTV / giphy.com
We reached out LC's team and they confirmed to us this morning that it was a prank. Minutes later an update appeared on Conrad's blog:
Lauren Conrad / laurenconrad.com