Veronica Mars continues to enjoy a significant cultural revival ahead of March's release of the Kickstarter-funded film. The CW announced Wednesday that it's even reviving the property with a web series on its CW Seed website.
There are few immediate details on project, which sees the CW reuniting with the property after canceling it in 2007, though creator Rob Thomas is on board.
"Rob and I spoke last night," said CW president Mark Pedowitz. "He's very excited about doing this for CW seed. It may not appear before the film comes out."
The film, the result of $5.7 million in fan donations, comes out in limited release March 14 -- with an early world premiere set for the South by Southwest festival.
"He told me about his schedule, and I said, 'We'll take it whenever you're ready,'" added Pedowitz. The concept and potential returning actors are both in limbo as Thomas hammers out the idea. Much of the cast, most notably stars Kristen Bell, Jason Dohring and Enrico Colantoni, returned for the film. And Bell, of course, already has a TV commitment in Showtime's House of Lies.
In addition to the Veronica Mars film and web series, Thomas is also penning a Veronica Mars book series. The tie-in to the film will be coming out in 2014 from Vintage Books.
