Ender’s Game just opened with $28 million, but was that in spite of an organized boycott against the story’s anti-gay author Orson Scott Card, or because of it?
Asa Butterfield and Harrison Ford in Ender's Game
Richard Foreman Jr. / Summit Entertainment
For months, Ender's Game has toiled under a cloud of controversy that few feature films ever have to endure, let alone sci-fi spectacles designed to launch a major new feature film franchise. Orson Scott Card, the author of the 1985 young adult novel the film is based on, has such a long and well-documented history of making anti-gay statements that a call for an organized boycott against the film this past summer gained a great deal of media attention — and a New York Times editorial that likened the boycott to "blacklisting." Despite strongly worded statements denouncing Card's views by both Ender's Game's studio and filmmakers — statements that reinforced the (mostly undisputed) fact that there is no overt homophobia in Ender's Game itself — the boycott's organizers remained steadfast, determined not to financially reward Card by purchasing a ticket to the movie. Even a report from The Wrap earlier this week that Card would receive no money from the film's box office take did not appear to deter the boycott.
After all that hullabaloo, Ender's Game finally opened this weekend, grossing an estimated $28 million for the top spot at the box office. So did the boycott succeed? Or did it fail?
On its face, this is an impossible question to answer. A rep for Summit Entertainment called the debut "in line with the studio's pre-weekend expectations," but there is no way to know for certain how many people would have bought a ticket to Ender's Game had the social politics of the story's author not been at issue. And even if Card had been the most pro-gay author on the planet, Ender's Game was always going to be an unusual movie with which to launch a major franchise. Yes, the novel was a beloved literary phenomenon onto itself for decades before writer-director Gavin Hood (X-Men Origins: Wolverine) began production — unlike several other failed YA film adaptations of late that felt like their movie studio marketing plans were stapled to the authors' unpublished manuscripts. (RIP Eragon, I Am Number Four, The Host, The Mortal Instruments: City of Bones, Beautiful Creatures, and The Seeker: The Dark Is Rising — we hardly knew ye.)
Moises Arias, Haliee Steinfeld, and Asa Butterfield in Ender's Game.
Richard Foreman Jr. / Summit Entertainment
But unlike The Hunger Games and Twilight and even Harry Potter and the Sorcerer's Stone, there is no romance in Ender's Game — either in the sense of two people in love or in the sense of being swept up in a grand fantasy adventure. A tale of the young titular genius drafted into a brutal and unforgiving military training school to defeat a possible alien threat, the film is a story of intellectual prowess, of a kid triumphing not through brawn or magic or love, but through ruthless cerebral know-how. Hood faithfully brings that brainy quality to the film, staging its action scenes with a welcome intelligence and logic instead of the usual haphazard visual assault. But successful movie franchises are not dour intellectual experiences — they are exciting and visceral ones. Hood seems to understand this need (a mild SPOILER alert is in order, probably), because in the film's ending, he pushes hard on the potential for a more emotional and redemptive arc in any subsequent films.
Whether there are any sequels, however, remains very much an open question. On the one hand, Ender's Game's box office debut was stronger than those aforementioned failed YA adaptations, and it is just about on par with 2010's Percy Jackson & The Olympians: The Lightening Thief, the rare YA adaptation that successfully spawned a sequel, this past August's Percy Jackson: Sea of Monsters.
Both Percy Jackson films, however, proved their box office potential overseas — in the U.S., they have been lackluster performers at best, and Ender's Game, which has only opened in three overseas territories so far, looks like it could be on the same domestic box office path. Consider After Earth and Jack the Giant Slayer. Both are sci-fi/fantasy films aimed at the same audience as Ender's Game; both opened this year just under Ender's Game debut numbers; and both limped to a total domestic gross of $60.5 million and $65.2 million, respectively. Even if Ender's Game enjoys better word-of-mouth than those films, it will have to contend with some heavy box office competition in the next few weeks from Thor: The Dark World and The Hunger Games: Catching Fire.
What does any of this have to do with the boycott? As I said before, it is impracticable to put an exact dollar amount on any boycott of a feature film, but I'm going to risk this hypothesis anyway: next to nothing.
