Try not to be moved by some of this advertising.
Unicef — "Costume"
Via Chile.
Commercial won a silver CLIO last year but hasn't got much publicity.
It deserves more.
Unicef
Via South Africa.
"If you don't fight child abuse, who will?"
Powerful, without being brutal.
Casa de Menor
Via Spain.
Maybe the visual is a bit too creepy.
But child abuse is creepier.
Center for Protection of Children’s Rights Foundation — "It Never Goes Away"
Via Thailand.
Another handsy campaign, this one not so creepy, and probably more effective.