Spike TV is going deeper into the tattoo business.
The Viacom-owned cable network has ordered 10 episodes of a new, one-hour series entitled, Tattoo Rescue. The show centers on renowned tattoo expert Joey Germinario, better known as Joey Tattoo, and his team of experts as they travel the country transforming failing tattoo studios into profitable ventures. It will join a newly granted second season of World's Worst Tenants on Spike's reality-heavy schedule next summer.
This is the latest look at the $2.3 billion-plus industry, with Spike already airing Ink Master and Tattoo Nightmares. In this case, the focus is on the 22-year Hoboken, N.J., veteran who often will have to deal with belligerent owners, obstinate tattoo artists and shops with massive health code violations in his seemingly impossible weekly quest. The effort is produced by Charlie Corwin’s Original Media, which produces NY and LA Ink, with Vem Miller's Sweatshop Media also on board as an executive producer.
For Worst Tenants' part, the renewal comes after the series, which revolves around the most despicable, outrageous, dangerous and insane tenants, averaged 1 million viewers during its summer run. Among the coveted male 25-34 demo, the series lifted the net 96 percent, year over year. The half-hour show is produced by Barry Poznick and John Stevens of Zoo Productions.
